Tune In This Saturday - Running An At-Home Business

Update: Listen to the Show!
Running An At-Home Business
This Saturday Diane will be joined in the studio by Pat Algiers, President of Chemistry In Place, and Timothy Gill, promoter for the Milwaukee Home Business Expo, to discuss starting and managing a successful home-based business, along with how to overcome working-at-home challenges.

Pat and her company, Chemistry In Place, specialize in helping clients set-up new households resulting from life transitions, whether it is a move to a different residence or staying in an existing home. She has helped many company Presidents and CEOs establish successful home offices. Pat and Diane will discuss how your home office should be set-up and designed to facilitate productivity. Learn about not only where in your home your office should be located, but tips on how to operate while working from home in order to maximize your time and provide clients with the best experience.  

Tim runs his own home business, Gill Enterprises, and is working with the Milwaukee Home Business Expo to bring direct selling companies and work-from-home business opportunities to everyday people. The Expo is next Saturday, June 4, 2011, from 10 a.m. to 5 p.m. at the Wisconsin Products Pavilion at Wisconsin State Fair Park. Purchase advance tickets online at a buy-one-get-one-free rate (2 for $10).

Listen to the show to hear Tim and Diane discuss the Expo and how you can utilize these great and affordable resources for stay-at-home business owners, including:

• Book "The 4-Hour Workweek" by Timothy Ferriss
• RingCentral
• Elance.com
• Evernote
• Constant Contact 

What's In a Name?

Basic Trademark and Intellectual Property Issues

Last week Diane was joined by Claude Krawczyk, an attorney with O'Neil, Cannon, Hollman, DeJong & Laing S.C., to discuss basic trademark and intellectual property issues. Claude and his firm work with entrepreneurs, start-up businesses, corporations and the like. O'Neil, Cannon, Hollman, DeJong & Laing S.C. has been around since 1972 with a main office in downtown Milwaukee, and offices in Port Washington and Sheboygan. The firm's 32 attorneys are specialists in a wide variety of general business law issues and handle all aspects of the business world, working with everyone from start-ups to fortune 400 companies. 

Naming a business is one of the most exciting things you get to do as a business owner, but it can be difficult. If it's not going to be your name, how does it describe your business? How does it build a brand? What is the right name? Is it going to be memorable? Easy for people to say? And, how does it relate to what you do? Claude and Diane discussed when it's appropriate to register your name or the names of your products and other legal implications - all of the ins and outs of protecting your intellectual property.

They also reviewed the types of intellectual property, how they're different, and when each is used:

• Trademark
• Copyright
• Patent
• Trade Secret

This Week - Credit Specialist, Carie Nachreiner

Update: Listen to the show! Credit And Your Business


President of One Choice Credit Repair, Carie Nachreiner, will join Diane on the show this week to discuss what you can do to maintain or improve your credit score and how your credit score affects your business. 

Topics will include:

• Your credit score
• Increasing and repairing your credit
• Bankruptcy
• Foreclosure

Call into the show to ask about other topics and get your questions answered.