Saturday, April 25, 2009

The Future of Marketing - Society for Marketing Professional Services Regional Conference

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SMPS Regional Conference

The Society for Marketing Professional Services Midwest Regional Conference will be the premier marketing event in 2009. It will be held at the Monona Terrace Community and Convention Center in Madison, Wisconsin, on May 6-8th. This well-attended event will feature speakers like Tom Farley of Farley BDG with his funny and insightful presentation on Brand Powered Growth to a full agenda of more than a dozen speakers and roundtable leaders including WISN Business Solutions’ host, Diane Chamness. The Conference will focus on high quality seminars and educational programs with a focus on — Next Generation Marketing.

Saturday, April 18, 2009

Biz Times - Biz Tech Conference-Expo

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Biz Tech Expo

Dan Meyer, publisher of the Biz Times, will talk about this year’s exciting Biz Tech Conference-Expo to be held April 29-30th at the Wisconsin Exposition Center at State Fair Park. If you haven’t been to the conference, it is not to be missed. If you have attended in the past, this year promises to be even better – network with business leaders, showcase your business and listen to some of the best business speakers around. Be shoulder-to-shoulder with hundreds of professionals looking for new products and services like yours.

Saturday, April 4, 2009

Meeting Economic Challenges with the Right Team

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Meeting Economic Challenges with the Right Team

Make no mistake about it. The most valuable assets in your organization walks in the door in the morning, and out at night! Unfortunately, many of us have had to make staffing cuts, salary and hiring freezes in recent times which has impacted that asset.
The good news about the economy is that it is giving us time to take a closer look at our internal teams and who in our business is best equipped to help us move from scarcity to prosperity.
Smart business owners are not just making cuts but carefully evaluating all staff – VPs to line staff – before making any changes that we may regret as we move into better times.

The same care, thought, and rigorous analysis should be given to decisions on the capital invested in employees as would be to a factory or a production line. A factory can be reopened, or a production line restarted, much more easily than employees trust in their management or faith in the company's vision can be restored after a layoff.

Today will share key steps to managing your human capital and on how evaluating and restructuring can strengthen your market position and even mitigate cuts.

Restructuring Your Team to Better Meet Economic Challenges

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Restructuring

The good news about the economy is that it has given us time to take a closer look at our internal teams and who in our business is best equipped to help us move from scarcity to prosperity. Smart business owners are not just making cuts but carefully evaluating all staff – VPs to line staff – before making any changes that we may regret as we move into better times. Diane will share key steps to managing your human capital and on how evaluating and restructuring can strengthen your market position and even mitigate cuts.